The New Research Landscape

In today's fast-paced digital world, understanding user needs and behaviours is vital to building products that delight users and align with their evolving expectations. To meet the growing appetite for research insights, organisations must strive to continuously evolve their research practices - this is where a research maturity model can help. In this report explore the five stages of research maturity; limited, sporadic, developing, systematic, and strategic. Download and read to learn how to take your research practices to the next level.