Build vs. Buy: Channel Incentives Management Platforms

It’s not a matter of if you should replace your legacy incentives process... it’s how.

Should you build or buy your channel incentives management platform? Whether you’re incentivizing your business partners, resellers or customers, adding an incentives program comes with big decisions. For example, what software or other technology and services will you need to support an incentives and rewards program? Beyond the obvious considerations like time and cost, there are plenty of pros and cons to each choice. Do you have access to a dedicated team of in-house developers? Will security and compliance issues be a major concern for your program? How long will it take to launch portals, manage claims, issue rebates, or support the customer experience? This infographic shows the top 3 considerations in the build vs. buy debate and visually explores the benefits of each option, so you can narrow down a “winning” solution that’s right for your business.

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