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Ebook Beyond touch points

Customer Experience – Beyond Touch Points

Consumers’ expectations from brands they purchase and talk about are now higher than ever.

If we want to earn the right to a customer’s transaction, we need to delight them at every stage of their buying journey. The collective sum of these interactions (the marketing, speaking to a sales agent, the way our product arrives in their hands) refers to the customer experience (CX).

Report Snap Shot

59% of consumers reference “the experience” as being an important factor when deciding which brands or products to purchase.

Solution Categories

Customer Experience Software

Customer Experience Software

Customer experience software refers to a digital tool or platform designed to enhance and optimize t...

Customer Satisfaction Software

Customer Satisfaction Software

Customer satisfaction software refers to a type of technology that enables businesses to measure, an...

Customer Communications Management Software

Customer Communications Management Software

Customer Communications Management (CCM) software refers to a technology solution that enables busin...

Customer Support Software

Customer Support Software

Customer Support Software refers to a technology solution used by businesses to manage and improve t...

Customer Engagement Software

Customer Engagement Software

Customer engagement software refers to a suite of tools and technologies designed to enhance the int...