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![Fresh Relevance Cart Recovery Incentives: Revenue Silver Bullet, or a Waste of Money?]()
Cart Recovery Incentives: Revenue Silver Bullet, or a Waste of Money?
Can incentives help win back abandoned shoppers?Cart abandonment incentives seem like a straight forward way to increase your sales. But at the same time, they also take money directly out of your business. So the key question is - to incentivise or to not incentivise in cart abandonment emails? In this whitepaper, explore both sides of the debate.
Report Snap Shot
Incentives can be a useful weapon for eCommerce marketing and allow companies to recoup losses: In fact the annual global cost of cart abandonment is almost $18 billion!
