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Report Thomson Reuters - Future Marketing: C-Suite Aligned, Visible and Primed for Growth

Future Marketing: C-Suite Aligned, Visible and Primed for Growth

The "Future Marketing: C-Suite Aligned, Visible and Primed for Growth" report by KPMG highlights the importance of C-suite alignment, data-driven strategies, brand fortification, and empathetic approaches in fostering innovation, competitive advantage, and expansion.

Report Snap Shot

  • Personalisation and customer journey improvement
  • Predictive staffing and unified digital experiences
  • Balancing human and technological aspects
  • Excitement about AI's potential and innovation responsibility

Solution Categories

Customer Experience Software

Customer Experience Software

Customer experience software refers to a digital tool or platform designed to enhance and optimize t...

Customer Satisfaction Software

Customer Satisfaction Software

Customer satisfaction software refers to a type of technology that enables businesses to measure, an...

Customer Communications Management Software

Customer Communications Management Software

Customer Communications Management (CCM) software refers to a technology solution that enables busin...

Customer Support Software

Customer Support Software

Customer Support Software refers to a technology solution used by businesses to manage and improve t...

Customer Engagement Software

Customer Engagement Software

Customer engagement software refers to a suite of tools and technologies designed to enhance the int...