Improving Experiences Across the Customer Journey Using Messaging Channels
How brands can connect marketing, commerce, and care experiences at scale with speed and empathy.As consumers, our need for instant, efficient, and convenient experiences is challenging brands to not only keep up with these expectations, but to exceed them, too. So, what exactly makes Messaging a channel that brands should prioritize today? How can it help brands deliver the types of experiences that on-the-go and digital-first consumers have come to expect from brands today?
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90% of customers expect an “immediate” response to their support questions (10 minutes or less).