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Report Lob - 2023 State of Direct Mail

2023 State of Direct Mail

Lob, the only direct mail automation platform for the digital age, and Comperemedia have again partnered to bring you the 2023 State of Direct Mail Report. Download this groundbreaking report to find out how to generate maximum impact from direct mail marketing

Report Snap Shot

  • Use direct mail to drive growth
  • How they measure its impact
  • How marketing budgets are changing
  • What the future holds for the channel
  • 74% of marketers agree that direct mail delivers the best ROI
  • Marketers are turning to direct mail automation platforms to ensure they can measure and prove the ROI
  • Bad address data is challenging marketers and can be mitigated using Address Verification

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