How a Composable DXP Helps Brands Create Limitless Digital Experiences

For most brands, delivering consistent, personalized experiences across online channels is both critical and challenging. But today’s accelerated development and digital transformation timelines add even more complexity. Leveraging a digital experience platform (DXP) to assemble the right experiences for your customers can prove transformational. But the kind of DXP matters. A DXP that has both content management and customer data management is powerful, and it gets even more so with composability at its core. In a fast-changing world where the quality of the customer experience (CX) you deliver is a competitive advantage, you need a platform that leaves open maximum choice going forward – that allows you to easily add, remove, or change the pieces of your architecture as you innovate and as your needs evolve.