Personalisation in Shopping
How AI impacts revenue and the shopper journeyAsk someone how they shop today, and you’ll encounter nuances and technologies that were barely on a retailer’s radar ten years ago. From artificial intelligence (AI)-powered product recommendations to receiving deliveries in less than an hour, shopping is being disrupted to an unprecedented extent. This report explores how to implement successful personalisation tactics without an army of data scientists and hear stores from retail trailblazers.
Report Snap Shot
- The impact of personalization on conversion rates and shopper spending
- The unique traits of shoppers that engage with recommendations
- 5 best practices to implement personalisation