The Secret to Customer and Prospect Engagement
Understanding engagement curvesNo matter the sector, it is the holy grail of marketing throughout B2B and B2C industries. We are talking, of course, about the creation, nurture and longevity of prospect and customer engagement. By taking steps to understand customer patterns, marketers are better equipped to work towards the ever-increasing KPIs and targets they are set, however competitive the marketplace.
Report Snap Shot
Boosting your understanding of prospect and customer engagement patterns.