4 Steps to Convert the Online Window Shopper
Currently, the global ecommerce conversion rate is 2.59%. Yet, many retailers are reluctant to automate browse recovery emails.If you don’t have a browse recovery strategy, or if you have one but haven’t seen the same ROI, don't worry. Here’s the four-step game plan we developed based on our customers who have been the most successful in applying a browse recovery strategy.
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Learn how to combat these nagging doubts:
- How will consumers respond to emails generated from an online shopping session?
- Will they view the emails as intrusive? Will that increase my unsubscribe rates?
- Will automated browse recovery emails really get shoppers to come back and buy from my website?