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Case Study Red Points Mighty Mug Case Study

Mighty Mug Case Study

How Mighty Mug are protecting their innovative brand from counterfeiters

Mighty Mug products are distributed around the world. As a result, the company was having a hard time finding and addressing counterfeits on their own. It was an expensive, time-consuming process with minimal return on investment. The company turned to Red Points to tackle copyright infringements on a global scale. The automated, adaptable solution has worked wonders for the brand by implementing machine-learning features to find fakes at an incredible rate.

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This case study outlines the challenges faced by Mighty Mug, the brand protection solution offered by Red Points and the impressive results which speak for themselves.

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