Santa & Cole Case Study
How Red Points Seller Tracking helped Santa & Cole to get an overview of their partner networkAs they expanded globally, independent editor, Santa & Cole’s biggest challenge became the speed of the market and lack of control over their distributors’ prices worldwide. After receiving complaints from various customers who discovered differences in prices online, Santa & Cole shifted from a reactive to a proactive approach to ensure sellers globally would respect the recommended prices. Using Red Points Seller Tracking platform helped Santa & Cole to monitor and track the activity of online distributors in over 90 countries while providing the team with insights into who is not respecting their recommended sales policies.
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This case study outlines the challenges faced by Santa & Cole, the solution offered by Red Points and the impressive results which speak for themselves.