Tomorrow’s Commerce 2024
Welcome to the future of commerce: where brand equity diminishes, sustainability rules, and exclusivity thrives digitally. This report unveils trends like social conversion, retail media's prominence, consumer CO2 budgets, and gated online communities. Prepare for creativity-driven customer experiences, such as blending physical and digital realms with QR codes. Dive in for insights that position your brand as a trailblaser in the evolving commerce landscape.
Report Snap Shot
- Traditional brand equity declines; influencer-led brands rise
- "Consumer CO2 budgets" promote sustainable online shopping
- Digital exclusivity grows; luxury brands lead
- Social conversion and retail media gain importance in sales