Case Study
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Level Up Your Event Platform Capabilities
The pandemic caused a major shake-up in the events industry, leading to a surge in virtual events. But as regulations eased, 2022 saw a rapid swing in the opposite direction with the re-introduction of in-person events. To explore the evolution of event strategy and where it's heading in 2023, Cvent commissioned Forrester Consulting.
Report Snap Shot
In this study, you will get a deep dive into the key findings on how:
- Events have become more crucial than ever in driving top business goals.
- Companies can benefit from optimizing in-person engagement while leveraging digital reach and insights.
- Event leaders want to consolidate technology to get a comprehensive view of event performance.
