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The Automation Evolution
Live events are one of the best ways to engage with customers, gain exposure and drive revenue.It is important that they are planned and marketed in a way that will allow them to realise their full potential. Yet events management is one of the last functions of modern marketing to experience the benefits of new technology and automation. Download this guide to learn 8 ways to transform your event lifecycle, and plan and manage your events successfully.
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“I’m currently sourcing 1,300 room nights and over 200,000 sq. ft. of space for our 2018 National Sales Meeting. If I didn’t have Cvent and had to do that manually by looking up hotel after hotel on Google, I would probably need ten people.”
Kelly Pettis Associate Purchasing Manager of Meetings, Olympus
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