Back to School: A Guide for Affiliate Managers
The first step for affiliates is understanding where your brand fits into the student shopping journey.Back to School is one of the biggest events in the student shopping calendar – approach it right, and you could generate a whole new consumer base for your brand. But some brands don’t even make it onto students’ radars during this crucial time. Read this guide so that anyone working within the affiliate space knows exactly what to do to reach Gen Z students – and see results.
Report Snap Shot
- We learned that 77% of Gen Z have taken some form of action for a cause they believe in, and Gen Z will continue to do their bit to make changes for the better.