What you need to know to build a solid crisis management plan
You have a social media crisis on your hands. Do you know what to do next?If your answer is not a confident “Yes”, then it’s time to update, review, or maybe even create a crisis management plan that can help your business sail as smoothly as possible when the waters get choppy. To achieve that, you have to think through the possible situations that might come up and have plans to follow if (or when) they arise.
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In this guide, we discuss several strategies for preparing for and dealing with a crisis so that you can feel ready and able to tackle whatever challenges might come your way, and minimize crises while it is still early.