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Report Thomson Reuters - Top Three Marketing Trends for 2024

Top Three Marketing Trends for 2024

AI’s groundbreaking potential is reshaping the very fabric of brand-customer interactions. It’s a fundamental change that will continue to impact your ability to engage with your customers and personalise communications. Reuters Events latest report: ‘Top Three Marketing Trends for 2024: Individualisation, Trust & Cross-Functional Collaboration’ sets the roadmap marketers need to fully capitalise on AI.

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This report covers:

  • Accelerate AI, Advance Towards Individualisation
  • Galvanise Communities, Be Authentic and Build Trust
  • Align Cross-function Stars and Drive Growth

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