We Value Your Privacy

We use technology such as cookies on our website, and through our partners, to personalize content and ads, provide social media features, and analyse our traffic. To find out more, read our privacy policy and Cookie Policy. Please also see our Terms and Conditions of Use. By accepting these terms you agree to your information being processed by Inbox Insight, its Partners or future partners, that you are over 18, and may receive relevant communications through this website, phone, email and digital marketing. For more information on how we process your data, or to opt out, please read our privacy policy. Our policies and partners are subject to change so please check back regularly to stay up to date with our terms of use and processing.

Accept Terms Settings

Why Are Marketers Struggling With Their Data Accuracy? [According to Research]

Marketing Insights for Professionals

Marketing Insights for Professionals

LEARN MORE ifp.ClickDetails"
Why Are Marketers Struggling With Their Data Accuracy? [According to Research]

Fresh Picks from IFP

ServiceNow - 3 ways to elevate the customer experience and reduce costs

3 ways to elevate the customer experience and reduce costs

How can you meet customer expectations for speed and convenience, while also lowering costs? Start by empowering your customer service teams with AI. In this ebook you will see how you can proactively address customer issues, reduce inbound calls, and give employees better customer insights, while driving down cost to save — using ServiceNow’s AI-driven platform.

Read Report

Report Snap Shot

This report covers:

  • How to deliver AI-driven customer service management and automate operations across departments
  • How to empower teams with insight and productivity tools
  • Optimising omnichannel self-service
Episode 34: Maximize the Impact of Your MarTech Investments | With Kerry Dawes

Maximize the Impact of Your MarTech Investments | With Kerry Dawes

Just nine years ago, there were 150 tools in the Scott Brinker's map of the MarTech landscape. Today, there are around 10,000 solutions available, so it's no surprise that marketers are struggling to decide which tools they actually need.
The Ultimate Guide to GA4: Best Practices for Enhanced Measurement, Event Tracking, and More

The Ultimate Guide to GA4

Is your organization ready for the switch to GA4? Read this comprehensive guide to make sure your business stays on top of its data analytics and reaps the benefits.
Why Are Marketers Struggling With Their Data Accuracy? [According to Research]

Why Are Marketers Struggling With Their Data Accuracy? [According to Research]

With the rise of digital marketing, marketers are now able to collect vast amounts of data about customers and their behavior and preferences. However, making sure data is high-quality and relevant is key to actually achieving ROI.

Why Subscribe to IFP...

Image of present

Industry Trends

The latest insights and best practice guidance from thought leaders.

Lightbulb image

Access to Experts

Read the opinions of industry leaders and download resources provided by leading brands.

Image of envelop

Stay up to Date

Receive email bulletins with the latest guides and articles recommended for you.

Image of stack of books

Breadth of Topics

Access hundreds of e-books, reports and whitepapers.

3 people image

Join our Community

Join your peers and stay up to date with the conversation.

secure shield image

Discover New Ideas

Be inspired by insider tips and cutting edge research in your field.

Marketing Technology

Filter By