A Guide to Marketing Automation
This guide will allow your marketing and sales departments to create, deploy and automate online marketing campaigns and sales activities that increase revenue and maximise efficiency.Marketing has evolved significantly in recent years. Purchasers are able to take control of the buying process by researching potential suppliers and solutions, using information that is readily available online.
Report Snap Shot
- What is marketing automation and how it can help your company
- How marketing automation differs from other technologies
- How to build the business case for marketing automation
- What the future of marketing automation looks like