Report
![DMA GDPR: A Year On]()
GDPR: A Year On
GDPR is still young among us and, with only a small amount of case law available, it’s no surprise that some marketers are confused by the real meaning of compliance.With questionable, self-professed GDPR experts popping up all over the place, and a lack of published guidance from the regulator, there’s a sense of frustration within the marketing industry where, in the worst-case scenarios, entire databases were wiped out because of bad advice.
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In this DMA whitepaper, discover the best practices for tackling GDPR the correct way, including a range of case studies depicting GDPR success stories and great examples of marketing best practice in action!
