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The Ultimate Guide to Influencer Marketing

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Influencer marketing has emerged as a reliable way for marketers to maintain authenticity and drive brand awareness. Whether you’re a newbie or an expert, this guide covers the fundamentals and best practices you can use to get the most return on your marketing initiatives.

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The Ultimate Guide to Influencer Marketing
Bazaarvoice

How to activate creators and communities to optimize your marketing strategy

It’s time for brands to take full advantage of the creator economy. Learn how in this e-book.

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Shoppers have made their content preferences loud and clear — they trust everyday consumers over both your brand and celebrity influencers. And with a shaky economy, shoppers need more proof than ever, from people they trust, that products will make good purchases. 

At the same time, marketing teams must do more with less, while proving that every single customer outreach tactic drives high return on investment (ROI).

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